Seasonal Trends

Pre-Black Friday Strategies: How to Leverage Thanksgiving for Building Anticipation

Thanksgiving is traditionally a time for family, food, and gratitude – but for businesses, it’s also the perfect opportunity to set the stage for the biggest shopping event of the year: Black Friday. As a restaurant or retailer, you can use the Thanksgiving season to create excitement, build momentum, and give your most loyal customers …

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Leverage World Father’s Day to Grow Your Loyalty Club Members

Let’s transform casual customers into loyal advocates this Father’s Day! Discover how Como’s innovative data-driven customer engagement and loyalty solution can elevate your business, ensuring unforgettable experiences while maximizing customer retention during this special occasion. 1. Put Your Employees in the Race Envision your employees as the driving force behind your Father’s Day campaign. With …

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Spreading Love and Boosting Sales: A Guide for Your Business during Valentine’s, Galentine’s, and Singles Day

Love is in the air and businesses are gearing up for Valentine’s Day. For restaurants and retailers looking to make the most of these celebrations, Como’s suite of features provides an excellent opportunity to engage customers and boost sales during this time. In this article, we’ll explore creative ways to use scratch cards, email marketing, …

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Fall Referral Bonanza: Supercharging Loyalty Programs with Customer Advocacy

Embrace the fall season with powerful customer advocacy! Discover three effective strategies to boost excitement, loyalty, and growth. Learn how referral programs and word-of-mouth marketing can transform your business. Let’s create strong connections and celebrate together this autumn!  1. Spread the Love: Unleash Irresistible Referral Content  To make referral programs work, you need engaging content. It’s …

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Seasonal Loyalty Drive: Embracing Fall with Engaging Customer Campaigns

Autumn’s cozy vibe is the perfect time for businesses to connect with customers. Let’s start a loyalty program filled with engaging strategies and personalized experiences. Join us in celebrating fall and making it a season of lasting relationships, appreciation, and success!  1. Fall-Themed Challenges and Contests for Customer Engagement Get into the fall spirit with …

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Sun-Kissed Loyalty: 3 Ways to Transform Summer into an Adventure of Fun and Rewards for Your Customers

As the sun shines brighter and the days grow longer, the summer season presents a golden opportunity for businesses to embark on a thrilling loyalty adventure with their cherished customers. With the warm breeze of enthusiasm sweeping through the air, it’s the perfect time to infuse your brand with a dash of excitement and creativity. …

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5 Holiday-themed Social Media Contests to Attract Followers Online and In Stores

Everybody loves getting a chance to win products and services from the brands they love and one way of doing this is by running a contest on social media. They allow businesses to reach larger audiences while generating buzz around your brand. According to a study by Tailwind, including contests in your strategy can help …

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8 Holiday Shopping Statistics and Trends You Need To Know

8 Holiday Shopping Statistics and Trends You Need To Know

December is finally here and shoppers are busy looking for the best deals and holiday inspiration across online and offline platforms, making it a profitable time for F&B and Retail owners alike. The National Retail Foundation (NRF) forecasts that holiday retail sales during November and December will grow between $942.6 billion and $960.4 billion in …

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Get Ready for the High Season with Gamified Loyalty Campaigns

Get Ready for the High Season with Gamification

The month of November marks the beginning of the busiest holiday shopping season. Customers are starting to look for the most attractive promotions and deals brands are offering. Consequently, it is the perfect time for F&B and Retail establishments to increase conversions and boost revenue. What better way to do so than with gamified loyalty …

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