Knowledge / Inspiration

4 Proven Strategies to Create Compelling Retail Window Displays, Drive Foot Traffic and Boost Sales

4 Proven Strategies to Create Compelling Retail Window Displays, Drive Foot Traffic and Boost Sales

If you’re a retailer or restaurant manager, you know that getting customers to step into your store is key to sales success. And one of the best ways to do this is by creating visually striking and engaging window displays. According to NPD Group Research, window displays influence purchase decisions up to 24% of the …

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The Importance of Customer Segmentation for Restaurants

The Importance of Customer Segmentation for Restaurants

In today’s fierce competitive food industry, restaurants that want to thrive cannot afford to ignore customer segmentation. By leveraging customer data and analytics, restaurant owners can unlock valuable insights into their customers’ preferences, behaviors, and demographics. Armed with this information, restaurants can strategically segment their customers based on factors such as age, dining frequency, and …

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5 Sustainable Practices You Can Implement in Your Restaurant

5 Sustainable Practices You Can Implement in Your Restaurant

As the world grapples with the effects of climate change and environmental degradation, sustainability has emerged as a crucial issue across industries. And the restaurant industry is no exception. As Earth Day fast approaches, now is the perfect time for restaurants to take a hard look at their operations and take the necessary steps to …

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8 Ways to Show Your Employees Appreciation and Boost their Engagement

8 Ways to Show Your Employees Appreciation and Boost their Engagement

Are you struggling to keep your employees motivated and engaged? Employee engagement is a crucial factor that can make or break a business. According to the National Restaurant Association, turnover in the restaurant industry is typically high, with an average rate of 73%.  In today’s competitive job market, showing appreciation to your employees is essential …

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Win Over Your Customers' Hearts With Product Affinity

Win Over Your Customers’ Hearts With Product Affinity

As we are closing in the season of love with Valentine’s Day just a week away, consumers are now hunting for the perfect restaurant and gift to celebrate. Businesses in the retail and F&B industries are getting ready to take advantage of this special date, historically one of the highest revenue seasons within the year. …

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3 Ways to Turn your Menu into a Marketing Tool

3 Ways to Turn your Menu into a Marketing Tool

In the highly competitive restaurant industry, customers have a plethora of options to choose from when deciding where to dine or order takeout. To stand out and attract more business, restaurant owners must find ways to differentiate themselves from the competition. One powerful tool at their disposal is their menu. Recent research by TouchBistro’s 2022 …

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5 Reasons Why Customers Abandon Loyalty Programs

5 Reasons Why Customers Abandon Loyalty Programs

According to Business Wire, 84% of consumers say they’re more likely to stick with a brand that offers a loyalty program. Big brands such as Amazon, Starbucks, and Sephora, are amongst the most successful loyalty programs customers all over the world are subscribed to.  However, businesses can still find it challenging to retain loyal and …

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Friendship Day: Benefits of Running a Friend Referral Program

Friendship Day: 4 Significant Benefits of Running a Friend Referral Program

On the 30th of July, millions of people celebrate Friendship Day, a day dedicated to connecting and reconnecting with their friends around the globe. It is also the perfect occasion for brands to build an emotional connection with their audience and one way of doing so is by leveraging a friend referral campaign.  Businesses such …

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