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Actionable tips to turn your customers into brand ambassadors and drive scalable revenue

How to Build Loyalty with Gen Z Customers
As the generation with the most buying power, Generation Z (born between 1997 and 2012) is a crucial demographic for marketers to understand

3 Ways to Turn your Menu into a Marketing Tool
In the highly competitive restaurant industry, customers have a plethora of options to choose from when deciding where to dine or order takeout.

5 Reasons Why Customers Abandon Loyalty Programs
According to Business Wire, 84% of consumers say they’re more likely to stick with a brand that offers a loyalty program. Big brands

Post-Holiday Strategies to Keep Shoppers Coming Back
It costs five times more to acquire new customers than to retain existing ones. According to Bain & Company, increasing retention rates by

5 Holiday-themed Social Media Contests to Attract Followers Online and In Stores
Everybody loves getting a chance to win products and services from the brands they love and one way of doing this is by

8 Holiday Shopping Statistics and Trends You Need To Know
December is finally here and shoppers are busy looking for the best deals and holiday inspiration across online and offline platforms, making it

Get Ready for the High Season with Gamification
The month of November marks the beginning of the busiest holiday shopping season. Customers are starting to look for the most attractive promotions

5 Black Friday Mistakes To Proactively Avoid
Black Friday is fast approaching and it is a fantastic time for customers to redeem exciting offers! According to the National Retail Federation